East West Sport provides strategic advice and opportunity to the sports industry drawing upon extensive agency, rightsholder and brand experience. Founded by Andy Knee and Graham Fleet, two former senior IMG Executives, we focus on developing new events and concepts, enhancing and improving existing assets and properties, and creating competitive advantage for our clients.
By understanding the business of sport from all angles we are able to propose mutually beneficial partnerships, solve challenges and unlock business and brand value for federations, leagues, clubs, sponsors and event hosts.
Our more recent experience ranges from launching a major new professional football league to setting up an electric motorsports series; from consulting to global brands on sponsorship opportunities to identifying properties for major event hosts; and from creating a host market solution for major football associations to conceiving an Asia-focussed opportunity for Europe’s leading football clubs.
Andy Knee andy.knee@eastwestsport.com
Graham Fleet graham.fleet@eastwestsport.com